Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners
WRHSM502B Mapping and Delivery Guide
PROMOTE A HAIRDRESSING BUSINESS
Version 1.0
Issue Date: May 2024
Qualification | - |
Unit of Competency | WRHSM502B - PROMOTE A HAIRDRESSING BUSINESS |
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Description | This unit describes the skills and knowledge required to develop and implement marketing strategies, and monitor the improvement of the market performance of a hairdressing business, to expand both the client base and business turnover. | ||
Employability Skills | This unit contains employability skills. | ||
Learning Outcomes and Application | This unit involves integrating a full range of marketing strategies and tasks to expand and diversify the client base, maintain and improve client re-booking, and increase average client spending in a hairdressing salon. It involves developing marketing strategies, determining a marketing mix for the business, communicating strategies to the salon team and engaging their support and involvement where appropriate. Ongoing monitoring and adjustment of marketing activities, along with evaluation of business performance, are also required.In the context of an assessment-only and/or a training delivery and assessment pathway, units of competency that relate to this unit are identified in the evidence guide of this unit. | ||
Duration and Setting | X weeks, nominally xx hours, delivered in a classroom/online/blended learning setting. |
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Prerequisites/co-requisites | Not applicable. | ||
Competency Field | Hairdressing |
Development and validation strategy and guide for assessors and learners | Student Learning Resources | Handouts Activities |
Slides PPT |
Assessment 1 | Assessment 2 | Assessment 3 | Assessment 4 | |
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Elements of Competency | Performance Criteria | |||||||
Element: Develop marketing strategies. |
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Element: Determine a marketing mix for the business. |
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Element: Implement marketing strategies. |
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Element: Monitor and improve marketing performance. |
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